Idea to Startup

Extreme Quality

Episode Summary

We're Back! Today, we'll talk about Extreme Quality - the best way to create contrast for your startup and the antidote to the average stuff most people are pumping out. We’ll unpack the six key components of identifying a high-leverage customer moment, explore how the Car Guy built a wildly successful business by eliminating hassle, and explain how most founders are focusing on the wrong thing. Also, Gladiators and Steve Carmichael.

Episode Notes

We're Back!  Today, we'll talk about Extreme Quality - the best way to create contrast for your startup and the antidote to the average stuff most people are pumping out. We’ll unpack the six key components of identifying a high-leverage customer moment, explore how the Car Guy built a wildly successful business by eliminating hassle, and explain how most founders are focusing on the wrong thing. Also, Gladiators and Steve Carmichael.


00:27 Anxious People
04:17 Email Opportunity
08:20 Extreme Quality
10:00 Byldd - a development agency we trust
11:10 The Quality Misunderstanding
12:20 The Quality Equation
14:43 Example: The Car Guy
19:09 The Six Components of a Moment
23:33 A Clarification, and The End